Kuba Bogucki

Senior UX/UI Designer with 8 years of experience building complex digital products across retail and B2B distribution.Skilled in leading the end-to-end design process: from discovery and user research to prototyping and high-fidelity UI.
Located in Wrocław, Poland.
Open to remote and hybrid work.
Kuba is what I go by. My legal name is Jakub.

Work Experience

april 2024 – Present

Senior UX/UI Designer at wecanfly / mohi.to

  • Integrated online and in-store apps for Poland’s largest FMCG distributor into asingle product across native iOS, Android, and web. Owned information architecture,navigation, purchase and self-checkout paths within a 4-designer agency team.

  • Drove 60%+ user migration to the new platform within 90 days while legacy systems ran in parallel,by designing accessible, low-cognitive-load flows tailored to a predominantly 50+ user base.

  • Cut support ticket volume 22% by month six versus the legacy baseline, by resolving early-stage friction points identified through a transitional post-launch spike in support contact.

  • Converted 13% of previously delivery-only customers into active in-hall shoppers, by designinga persistent channel indicator and unified navigation model across purchase modes.

  • Validated design decisions against usage data, by running continuous usability testing loops.

UX/UI Designer at wecanfly / mohi.to

february 2020 – march 2024
  • Delivered end-to-end UX/UI across a portfolio of agency clients, running discovery workshops,strategy, UX research, user testing, producing wireframes, prototypes and high-fidelity mockups.

  • Served as an extension of Oferteo product team for two years. Maintained design system and lead feature work spanning navigation, payments, and reporting tools. Reduced average checkout time-on-task by 47%, by including the payment flow natively in-app, validated through comparative benchmark usability testing.

  • Designed a scalable consumer website framework for MOWI, the world’s largest producerof farmed Atlantic salmon. The design increased user engagement and introduced producttraceability across 10 markets. Separately redesigned the MOWI’s corporate website.

  • Designed edrone’s marketing website. The design won Best UI Design,Best UX Design, and Best Innovation at the CSS Design Awards.

Graphic Designer at mohi.to

March 2019 – january 2020

Supported the graphic design team while progressively taking on UX/UI tasks, transitioning fully into the UX/UI role within a year.

Junior Graphic Designer at Pixers

May 2018 – february 2019

Designed and curated Pixers Portfolio collections, created custom graphics for individual customer orders, and worked with printing houses on print quality and new materials.

Graphic Design Intern at Pixers

March 2018 – april 2018

Handled DTP services for individual customer orders and supported marketing teams — work that led to a promotion to Junior Graphic Designer after two months.

Translator (English) at Ryszard Jarza Translations

July 2017 - December 2017

Translated technical documents, such as electronic hardware manuals and safety instructions.

Education

Jagiellonian Course of Typography (PG) at Jagiellonian University

2020 – 2021

The course covered typeface design, grids, layouts and information hierarchy.

Communication Design (MA) at University of Wrocław

2018 – 2020

Focused on UX/UI design, user research, and usability testing.

Materials Engineering (BE) at Wroclaw University of Science and Technology

2014 – 2018

Materials Engineering, with a focus on structural analysis and quality testing.

Languages

I speak English at C1 level and Polish natively. Apart from that I'm learning German, currently I'm at B1 level.

I've worked with teams from multiple clients across countries such as Poland, USA, UK, Norway, Sweden and Italy.

Skills

UX & Product

UX Research

UX Research

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I run discovery research using GA4 and HotJar — surveys, interviews, and usability tests, backed by secondary research when needed.

Discovery workshops

Discovery workshops

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I facilitate discovery workshops for agency clients using Miro, helping teams share product knowledge and generate improvement ideas.

Information architecture

Information architecture

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I build site maps and map user flows from research data, defining the structure and paths through a product before any screen is designed.

Wireframing

Wireframing

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I design wireframes based on research material, laying out structure and logic before visual design begins. I also use AI tools like Claude to speed up early wireframing and prototyping.

Prototyping

Prototyping

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I build interactive prototypes for usability testing, from low-fidelity flows to pixel-perfect high-fidelity mockups.

Usability testing

Usability testing

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I run remote, in-person, and A/B usability tests to validate design decisions before they ship.

UI & Design

Interface design

Interface design

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I design interfaces that translate complex product logic into simple, usable screens.

Design systems

Design systems

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I've built design systems from scratch for Eurocash and MOWI Consumer, which was deployed across 10 global markets, and maintain a large existing system for Oferteo.

Visual design

Visual design

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I design icons, minimalist illustrations, and layouts that are visually appealing and communicate the intended message clearly.

Typography

Typography

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I select typefaces, design new glyphs, and build grids and layouts that organize text so it reads and functions well.

Accessibility

Accessibility

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I design with WCAG 2.2 in mind from the start, building interfaces that work with assistive technologies.

Motion design

Motion design

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I create interactive animated prototypes in After Effects, Principle, and Cavalry — motion is a core part of how I think about interaction design.

Collaboration & Tools

Figma, Adobe CC

Figma, Adobe CC

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Fluent across the full platform — Auto Layout, variables, components, slots, advanced prototyping, and FigJam.
Currently building fluency in Figma Motion, the AI Agent, and MCP connectors.
I have expert-level proficiency in Photoshop, Illustrator, and InDesign.

AI-assisted design

AI-assisted design

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I use AI design tools in my everyday work — Claude for early concept validation and wireframing, and Figma's built-in AI features for in-canvas iteration during prototyping.

HTML & CSS

HTML & CSS

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I have working knowledge of HTML5 and CSS3, which helps me communicate more precisely with developers during handoff and understand technical constraints early in the design process.

Stakeholder communication

Stakeholder communication

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I communicate independently with stakeholders, explaining and justifying design decisions, and gather client feedback directly.

Cross-functional collaboration

Cross-functional collaboration

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I work closely with product managers, marketing, and dev teams at every stage, from early discovery through implementation. I've also worked within Agile workflows on select projects.

Developer handoff

Developer handoff

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I consult with developers before and during the design process, internal and external, so hand-off starts long before delivery.

Thanks for stopping by.
I'm open for new opportunities.
Contact me at:
bogucki.k@gmail.com